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レポート概要
| ※当調査レポートでは、キーアカウントマーケティングの世界市場について調査・分析し、キーアカウントマーケティングの世界市場規模、市場動向、主要企業別マーケットシェア、主要地域別市場規模、企業プロフィールなどの情報をまとめました。また、セグメント分析では、種類別（アカウントベース実行ソフトウェア、アカウントベースレポート作成ソフトウェア、マーケティングアカウントインテリジェンスソフトウェア、マーケティングアカウント管理ソフトウェア）、用途別（大企業、中小企業）、地域別（北米、ヨーロッパ、中国、日本国内、東南アジア、インド、中南米）に区分して市場規模を算出しました。 ・レポートの概要 ・世界のキーアカウントマーケティング市場動向 ・主要企業別マーケットシェア ・キーアカウントマーケティングの種類別市場規模2014-2019 （アカウントベース実行ソフトウェア、アカウントベースレポート作成ソフトウェア、マーケティングアカウントインテリジェンスソフトウェア、マーケティングアカウント管理ソフトウェア） ・キーアカウントマーケティングの用途別市場規模2014-2019 （大企業、中小企業） ・キーアカウントマーケティングの北米市場：主要企業・種類別/用途別市場規模 ・キーアカウントマーケティングのヨーロッパ市場：主要企業・種類別/用途別市場規模 ・キーアカウントマーケティングの中国市場：主要企業・種類別/用途別市場規模 ・キーアカウントマーケティングの日本国内市場：主要企業・種類別/用途別市場規模 ・キーアカウントマーケティングの東南アジア市場：主要企業・種類別/用途別市場規模 ・キーアカウントマーケティングのインド市場：主要企業・種類別/用途別市場規模 ・キーアカウントマーケティングの中南米市場：主要企業・種類別/用途別市場規模 ・主要企業のプロフィール （Terminus ABM Platform、Sendoso、Engagio ABM Platform、Printfection、Metadata.io、PFL、Marketo、LeanData、Groove、Bizible、DiscoverOrg、Adapt、Act-On、InsideView） ・キーアカウントマーケティングの市場規模予測2019-2025 （種類別、用途別、地域別市場予測） ・アナリストの観点・結論 ... |
Key account marketing, also known as Account-based marketing (ABM), is a strategic approach to business marketing based on account awareness in which an organization considers and communicates with individual prospect or customer accounts as markets of one. Account-based marketing is typically employed in enterprise level sales organizations.In 2018, the global Key Account Marketing market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% during 2019-2025.
This report focuses on the global Key Account Marketing status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Key Account Marketing development in North America, Europe, China, Japan, Southeast Asia, India and Central & South America.
The key players covered in this study
Terminus ABM Platform
Sendoso
Engagio ABM Platform
Printfection
Metadata.io
PFL
Marketo
LeanData
Groove
Bizible
DiscoverOrg
Adapt
Act-On
InsideView
Market segment by Type, the product can be split into
Account-Based Execution Software
Account-Based Reporting Software
Marketing Account Intelligence Software
Marketing Account Management Software
Market segment by Application, split into
Large Enterprises
SMEs
Market segment by Regions/Countries, this report covers
North America
Europe
China
Japan
Southeast Asia
India
Central & South America
The study objectives of this report are:
To analyze global Key Account Marketing status, future forecast, growth opportunity, key market and key players.
To present the Key Account Marketing development in North America, Europe, China, Japan, Southeast Asia, India and Central & South America.
To strategically profile the key players and comprehensively analyze their development plan and strategies.
To define, describe and forecast the market by product type, market and key regions.
In this study, the years considered to estimate the market size of Key Account Marketing are as follows:
History Year: 2014-2018
Base Year: 2018
Estimated Year: 2019
Forecast Year 2019 to 2025
For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.
Table of Contents
1 Report Overview
1.1 Study Scope
1.2 Key Market Segments
1.3 Players Covered
1.4 Market Analysis by Type
1.4.1 Global Key Account Marketing Market Size Growth Rate by Type (2014-2025)
1.4.2 Account-Based Execution Software
1.4.3 Account-Based Reporting Software
1.4.4 Marketing Account Intelligence Software
1.4.5 Marketing Account Management Software
1.5 Market by Application
1.5.1 Global Key Account Marketing Market Share by Application (2019-2025)
1.5.2 Large Enterprises
1.5.3 SMEs
1.6 Study Objectives
1.7 Years Considered
2 Global Growth Trends
2.1 Key Account Marketing Market Size
2.2 Key Account Marketing Growth Trends by Regions
2.2.1 Key Account Marketing Market Size by Regions (2019-2025)
2.2.2 Key Account Marketing Market Share by Regions (2014-2019)
2.3 Industry Trends
2.3.1 Market Top Trends
2.3.2 Market Drivers
2.3.3 Market Challenges
2.3.4 Porter’s Five Forces Analysis
3 Market Share by Key Players
3.1 Key Account Marketing Market Size by by Players
3.1.1 Global Key Account Marketing Revenue by by Players (2014-2019)
3.1.2 Global Key Account Marketing Revenue Market Share by by Players (2014-2019)
3.1.3 Global Key Account Marketing Market Concentration Ratio (CR5 and HHI)
3.2 Key Account Marketing Key Players Head office and Area Served
3.3 Key Players Key Account Marketing Product/Solution/Service
3.4 Date of Enter into Key Account Marketing Market
3.5 Mergers & Acquisitions, Expansion Plans
4 Breakdown Data by Type and Application
4.1 Global Key Account Marketing Market Size by Type (2014-2019)
4.2 Global Key Account Marketing Market Size by Application (2014-2019)
5 North America
5.1 North America Key Account Marketing Market Size (2014-2019)
5.2 Key Account Marketing Key Players in North America
5.3 North America Key Account Marketing Market Size by Type
5.4 North America Key Account Marketing Market Size by Application
6 Europe
6.1 Europe Key Account Marketing Market Size (2014-2019)
6.2 Key Account Marketing Key Players in Europe
6.3 Europe Key Account Marketing Market Size by Type
6.4 Europe Key Account Marketing Market Size by Application
7 China
7.1 China Key Account Marketing Market Size (2014-2019)
7.2 Key Account Marketing Key Players in China
7.3 China Key Account Marketing Market Size by Type
7.4 China Key Account Marketing Market Size by Application
8 Japan
8.1 Japan Key Account Marketing Market Size (2014-2019)
8.2 Key Account Marketing Key Players in Japan
8.3 Japan Key Account Marketing Market Size by Type
8.4 Japan Key Account Marketing Market Size by Application
9 Southeast Asia
9.1 Southeast Asia Key Account Marketing Market Size (2014-2019)
9.2 Key Account Marketing Key Players in Southeast Asia
9.3 Southeast Asia Key Account Marketing Market Size by Type
9.4 Southeast Asia Key Account Marketing Market Size by Application
10 India
10.1 India Key Account Marketing Market Size (2014-2019)
10.2 Key Account Marketing Key Players in India
10.3 India Key Account Marketing Market Size by Type
10.4 India Key Account Marketing Market Size by Application
11 Central & South America
11.1 Central & South America Key Account Marketing Market Size (2014-2019)
11.2 Key Account Marketing Key Players in Central & South America
11.3 Central & South America Key Account Marketing Market Size by Type
11.4 Central & South America Key Account Marketing Market Size by Application
12 International Players Profiles
12.1 Terminus ABM Platform
12.1.1 Terminus ABM Platform Company Details
12.1.2 Company Description and Business Overview
12.1.3 Key Account Marketing Introduction
12.1.4 Terminus ABM Platform Revenue in Key Account Marketing Business (2014-2019))
12.1.5 Terminus ABM Platform Recent Development
12.2 Sendoso
12.2.1 Sendoso Company Details
12.2.2 Company Description and Business Overview
12.2.3 Key Account Marketing Introduction
12.2.4 Sendoso Revenue in Key Account Marketing Business (2014-2019)
12.2.5 Sendoso Recent Development
12.3 Engagio ABM Platform
12.3.1 Engagio ABM Platform Company Details
12.3.2 Company Description and Business Overview
12.3.3 Key Account Marketing Introduction
12.3.4 Engagio ABM Platform Revenue in Key Account Marketing Business (2014-2019)
12.3.5 Engagio ABM Platform Recent Development
12.4 Printfection
12.4.1 Printfection Company Details
12.4.2 Company Description and Business Overview
12.4.3 Key Account Marketing Introduction
12.4.4 Printfection Revenue in Key Account Marketing Business (2014-2019)
12.4.5 Printfection Recent Development
12.5 Metadata.io
12.5.1 Metadata.io Company Details
12.5.2 Company Description and Business Overview
12.5.3 Key Account Marketing Introduction
12.5.4 Metadata.io Revenue in Key Account Marketing Business (2014-2019)
12.5.5 Metadata.io Recent Development
12.6 PFL
12.6.1 PFL Company Details
12.6.2 Company Description and Business Overview
12.6.3 Key Account Marketing Introduction
12.6.4 PFL Revenue in Key Account Marketing Business (2014-2019)
12.6.5 PFL Recent Development
12.7 Marketo
12.7.1 Marketo Company Details
12.7.2 Company Description and Business Overview
12.7.3 Key Account Marketing Introduction
12.7.4 Marketo Revenue in Key Account Marketing Business (2014-2019)
12.7.5 Marketo Recent Development
12.8 LeanData
12.8.1 LeanData Company Details
12.8.2 Company Description and Business Overview
12.8.3 Key Account Marketing Introduction
12.8.4 LeanData Revenue in Key Account Marketing Business (2014-2019)
12.8.5 LeanData Recent Development
12.9 Groove
12.9.1 Groove Company Details
12.9.2 Company Description and Business Overview
12.9.3 Key Account Marketing Introduction
12.9.4 Groove Revenue in Key Account Marketing Business (2014-2019)
12.9.5 Groove Recent Development
12.10 Bizible
12.10.1 Bizible Company Details
12.10.2 Company Description and Business Overview
12.10.3 Key Account Marketing Introduction
12.10.4 Bizible Revenue in Key Account Marketing Business (2014-2019)
12.10.5 Bizible Recent Development
12.11 DiscoverOrg
12.12 Adapt
12.13 Act-On
12.14 InsideView
13 Market Forecast 2019-2025
13.1 Market Size Forecast by Product (2019-2025)
13.2 Market Size Forecast by Application (2019-2025)
13.3 Market Size Forecast by Regions
13.4 North America
13.5 Europe
13.6 China
13.7 Japan
13.8 Southeast Asia
13.9 India
13.10 Central & South America
14 Analyst’s Viewpoints/Conclusions
15 Appendix
15.1 Research Methodology
15.1.1 Methodology/Research Approach
15.1.1.1 Research Programs/Design
15.1.1.2 Market Size Estimation
15.1.1.3 Market Breakdown and Data Triangulation
15.1.2 Data Source
15.1.2.1 Secondary Sources
15.1.2.2 Primary Sources
15.2 Disclaimer
15.3 Author Details
Table Key Account Marketing Key Market Segments
Table Key Players Key Account Marketing Covered
Table Global Key Account Marketing Market Size Growth Rate by Type 2018-2025 (Million US$)
Figuer Account-Based Execution Software Figures
Table Key Players of Account-Based Execution Software
Figuer Account-Based Reporting Software Figures
Table Key Players of Account-Based Reporting Software
Figuer Marketing Account Intelligence Software Figures
Table Key Players of Marketing Account Intelligence Software
Figuer Marketing Account Management Software Figures
Table Key Players of Marketing Account Management Software
Table Global Key Account Marketing Market Size Growth by Application 2019-2025 (Million US$)
Figure Global Key Account Marketing Market Share by Application in 2018 & 2025
Figure Large Enterprises Case Studies
Figure SMEs Case Studies
Figure Key Account Marketing Report Years Considered
Figure Global Key Account Marketing Market Size and Growth Rate 2014-2025 (Million US$)
Table Global Key Account Marketing Market Size by Regions 2019-2025 (Million US$)
Table Global Key Account Marketing Market Size by Regions 2019-2025 (Million US$)
Table Global Key Account Marketing Market Share by Regions 2014-2019
Figure Global Key Account Marketing Market Share by Regions 2014-2019
Figure Global Key Account Marketing Market Share by Regions in 2018
Table Market Top Trends
Table Key Drivers: Impact Analysis (2019-2025)
Table Key Challenges
Figure PORTER'S FIVE FORCES ANALYSIS
Table Global Key Account Marketing Revenue by by Players (2014-2019) (Million US$)
Table Global Key Account Marketing Market Share by by Players (2014-2019)
Figure Global Key Account Marketing Market Share by by Players in 2018
Table Global Key Account Marketing by Players Market Concentration Ratio (CR5 and HHI)
Table Key Players Head office and Area Served
Table Key Players Key Account Marketing Product/Solution/Service
Table Date of Enter into Key Account Marketing Market
Table Mergers & Acquisitions, Expansion Plans
Table Global Key Account Marketing Market Size by Type (2014-2019) (Million US$)
Table Global Key Account Marketing Market Size Share by Type (2014-2019)
Figure Global Key Account Marketing Market Size Market Share by Type (2014-2019)
Table Global Key Account Marketing Market Size by Application (2014-2019) (Million US$)
Table Global Key Account Marketing Market Size Share by Application (2014-2019)
Figure Global Key Account Marketing Market Size Market Share by Application (2014-2019)
Figure Global Key Account Marketing Revenue Market Share by Application in 2018
Figure North America Key Account Marketing Market Size 2014-2019 (Million US$)
Table North America Key Players Key Account Marketing Revenue (2018-2019) (Million US$)
Table North America Key Players Key Account Marketing Market Share (2018-2019)
Table North America Key Account Marketing Market Size by Type 2014-2019 (Million US$)
Table North America Key Account Marketing Market Share by Type 2014-2019
Table North America Key Account Marketing Market Size by Application 2014-2019 (Million US$)
Table North America Key Account Marketing Market Share by Application 2014-2019
Figure Europe Key Account Marketing Market Size 2014-2019 (Million US$)
Table Europe Key Players Key Account Marketing Revenue (2018-2019) (Million US$)
Table Europe Key Players Key Account Marketing Market Share (2018-2019)
Table Europe Key Account Marketing Market Size by Type 2014-2019 (Million US$)
Table Europe Key Account Marketing Market Share by Type 2014-2019
Table Europe Key Account Marketing Market Size by Application 2014-2019 (Million US$)
Table Europe Key Account Marketing Market Share by Application 2014-2019
Figure China Key Account Marketing Market Size 2014-2019 (Million US$)
Table China Key Players Key Account Marketing Revenue (2018-2019) (Million US$)
Table China Key Players Key Account Marketing Market Share (2018-2019)
Table China Key Account Marketing Market Size by Type 2014-2019 (Million US$)
Table China Key Account Marketing Market Share by Type 2014-2019
Table China Key Account Marketing Market Size by Application 2014-2019 (Million US$)
Table China Key Account Marketing Market Share by Application 2014-2019
Figure Japan Key Account Marketing Market Size 2014-2019 (Million US$)
Table Japan Key Players Key Account Marketing Revenue (2018-2019) (Million US$)
Table Japan Key Players Key Account Marketing Market Share (2018-2019)
Table Japan Key Account Marketing Market Size by Type 2014-2019 (Million US$)
Table Japan Key Account Marketing Market Share by Type 2014-2019
Table Japan Key Account Marketing Market Size by Application 2014-2019 (Million US$)
Table Japan Key Account Marketing Market Share by Application 2014-2019
Figure Southeast Asia Key Account Marketing Market Size 2014-2019 (Million US$)
Table Southeast Asia Key Players Key Account Marketing Revenue (2018-2019) (Million US$)
Table Southeast Asia Key Players Key Account Marketing Market Share (2018-2019)
Table Southeast Asia Key Account Marketing Market Size by Type 2014-2019 (Million US$)
Table Southeast Asia Key Account Marketing Market Share by Type 2014-2019
Table Southeast Asia Key Account Marketing Market Size by Application 2014-2019 (Million US$)
Table Southeast Asia Key Account Marketing Market Share by Application 2014-2019
Figure India Key Account Marketing Market Size 2014-2019 (Million US$)
Table India Key Players Key Account Marketing Revenue (2018-2019) (Million US$)
Table India Key Players Key Account Marketing Market Share (2018-2019)
Table India Key Account Marketing Market Size by Type 2014-2019 (Million US$)
Table India Key Account Marketing Market Share by Type 2014-2019
Table India Key Account Marketing Market Size by Application 2014-2019 (Million US$)
Table India Key Account Marketing Market Share by Application 2014-2019
Figure Central & South America Key Account Marketing Market Size 2014-2019 (Million US$)
Table Central & South America Key Players Key Account Marketing Revenue (2018-2019) (Million US$)
Table Central & South America Key Players Key Account Marketing Market Share (2018-2019)
Table Central & South America Key Account Marketing Market Size by Type 2014-2019 (Million US$)
Table Central & South America Key Account Marketing Market Share by Type 2014-2019
Table Central & South America Key Account Marketing Market Size by Application 2014-2019 (Million US$)
Table Central & South America Key Account Marketing Market Share by Application 2014-2019
Table Terminus ABM Platform Company Details
Table Terminus ABM Platform Revenue in Key Account Marketing Business 2014-2019 (Million US$)
Figure Terminus ABM Platform Revenue Growth Rate in Key Account Marketing Business (2014-2019)
Table Terminus ABM Platform Recent Development
Table Sendoso Company Details
Table Sendoso Revenue in Key Account Marketing Business 2014-2019 (Million US$)
Figure Sendoso Revenue Growth Rate in Key Account Marketing Business (2014-2019)
Table Sendoso Recent Development
Table Engagio ABM Platform Company Details
Table Engagio ABM Platform Revenue in Key Account Marketing Business 2014-2019 (Million US$)
Figure Engagio ABM Platform Revenue Growth Rate in Key Account Marketing Business (2014-2019)
Table Engagio ABM Platform Recent Development
Table Printfection Company Details
Table Printfection Revenue in Key Account Marketing Business 2014-2019 (Million US$)
Figure Printfection Revenue Growth Rate in Key Account Marketing Business (2014-2019)
Table Printfection Recent Development
Table Metadata.io Company Details
Table Metadata.io Revenue in Key Account Marketing Business 2014-2019 (Million US$)
Figure Metadata.io Revenue Growth Rate in Key Account Marketing Business (2014-2019)
Table Metadata.io Recent Development
Table PFL Company Details
Table PFL Revenue in Key Account Marketing Business 2014-2019 (Million US$)
Figure PFL Revenue Growth Rate in Key Account Marketing Business (2014-2019)
Table PFL Recent Development
Table Marketo Company Details
Table Marketo Revenue in Key Account Marketing Business 2014-2019 (Million US$)
Figure Marketo Revenue Growth Rate in Key Account Marketing Business (2014-2019)
Table Marketo Recent Development
Table LeanData Company Details
Table LeanData Revenue in Key Account Marketing Business 2014-2019 (Million US$)
Figure LeanData Revenue Growth Rate in Key Account Marketing Business (2014-2019)
Table LeanData Recent Development
Table Groove Company Details
Table Groove Revenue in Key Account Marketing Business 2014-2019 (Million US$)
Figure Groove Revenue Growth Rate in Key Account Marketing Business (2014-2019)
Table Groove Recent Development
Table Bizible Company Details
Table Bizible Revenue in Key Account Marketing Business 2014-2019 (Million US$)
Figure Bizible Revenue Growth Rate in Key Account Marketing Business (2014-2019)
Table Bizible Recent Development
Table DiscoverOrg Company Details
Table Adapt Company Details
Table Act-On Company Details
Table InsideView Company Details
Table Global Key Account Marketing Market Size by Regions (Million US$) 2019-2025
Figure Global Key Account Marketing Market Size Share by Regions (2019-2025)
Figure Global Key Account Marketing Market Size Share by Regions in 2025
Figure North America Key Account Marketing Market Size Forecast (2019-2025)(Million USD)
Figure Europe Key Account Marketing Market Size Forecast (2019-2025)(Million USD)
Figure China Key Account Marketing Market Size Forecast (2019-2025)(Million USD)
Figure Japan Key Account Marketing Market Size Forecast (2019-2025)(Million USD)
Figure Southeast Asia Key Account Marketing Market Size Forecast (2019-2025)(Million USD)
Figure India Key Account Marketing Market Size Forecast (2019-2025)(Million USD)
Figure Central & South America Key Account Marketing Market Size Forecast (2019-2025)(Million USD)
Table Global Key Account Marketing Market Size by Product (2019-2025) (Million US$)
Figure Global Key Account Marketing Market Size by Product (2019-2025)
Figure Global Key Account Marketing Market Size by Product in 2025
Table Global Key Account Marketing Market Size by Application (2019-2025) (Million US$)
Figure Global Key Account Marketing Market Size by Application (2019-2025)
Figure Global Key Account Marketing Market Size by Application in 2025
Table Research Programs/Design for This Report
Figure Bottom-up and Top-down Approaches for This Report
Figure Data Triangulation
Table Key Data Information from Secondary Sources
Table Key Data Information from Primary Sources
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